In an interview for KRCW, Ed remembered reactions the band received at this gig from record companies regarding the success of
Ed: [on the success of
Kid A] It was wonderful. No, it was great, it was great. I mean, I think one of the best things for me was that, you know, obviously that people liked it, but you also... it was this amazing thing, we did this gig at, erm... oh, what’s it called?
Colin: Roseland.
Ed: Roseland. Yeah, we did this gig at Roseland. And people from different record companies were coming up and saying "I don’t work with your band, I’m with a rival label, blah, blah, blah, blah, but thank you, thank you, thank you, at last there’s something different in the industry, and we don’t have to...", you know, the industry’s become so stale, there are set routes, because that’s the way you do, you know, you’ve got your boxes, you’re a guitar band, you go in that box, you got that one, you’re a hip-hop band, you go in that box... It’s all bullshit, that stuff.